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European Union

Mission Statement

Over the years, the bi-annual PRO EUROPE Congress has become a much awaited meeting platform for all stakeholders to reflect on achievements, voice new strategies and debate current EU policy on packaging and waste management as well as environmental and business issues at large.

Building on the success of the previous editions, PRO EUROPE's fifth Congress “Green Dot 2010: Green Economy in Action” will be looking at how waste and resource management as well as enhanced implementation of the producer responsibility principle contribute to the shift towards a Green Economy, both from a political and business perspective. We are proud to organise this year’s edition under the patronage of Mr Janez Potočnik, European Commissioner for Environment and with the support of the Belgian Presidency of the Council of the European Union.

"Green Dot 2010: Green Economy in Action"

"Green Economy in Action" reflects our belief that our economic sector is at the forefront of this new Economy that is being called upon to answer an increasingly wide-spread environmental awareness, notably boosted by the mainstream resonance of climate change, and the financial crisis.

The United Nations Environment Programme defines Greening the economy' as "the process of reconfiguring businesses and infrastructure to deliver better returns on natural, human and economic capital investments, while at the same timereducing greenhouse gas emissions, extracting and using less natural resources, creating less waste and reducing social disparities.” The purpose of the Congress is to explore what is being done in this sense in our sector and what needs to be done to further this process. It will also be an opportunity to look into current and future trends in EU environment policy that will shape the framework within which the producer responsibility systems operate.

The Congress will also be the opportunity to look into PRO EUROPE’s strategy and commitments on:

Bringing the producer responsibility principle to life.
Raising regulatory compliance issues in view of achieving environmental improvements.
Facilitating international transfer of best practices in the field of resource and waste management as well as sustainability.
Encouraging sustainable consumption and production amongst industry, society, and policy.
Promoting environmental education and citizenship.

As for previous editions, the guiding principles of the 2010 Congress will be interactivity, high-level content and forward-looking vision. Learn more about the 2010 Congress programme here.

"Packaging 2020: Cradle to Cradle Management"

For the first time, this year the Congress will be preceded by an ad-hoc seminar on extended producer responsibility (EPR). "Packaging 2020: Cradle to Cradle Management" is geared towards an audience interested in learning more about EPR and how it works. Twenty years after the implementation of the first producer responsibility principle for packaging waste in Europe, PRO EUROPE and EUROPEN, want to share European best practice with colleagues in the world. By doing so we want to provide them with a sound basis to better understand the Congress's core discussions the days after. To find more about this seminar click here.